
Smart Recommendations
Save Time Streamlining Advertising Accounts
with Human-Like Optimization Recommendations
with Human-Like Optimization Recommendations

Real-Time Opportunities
Our system analyzes data daily, presenting change proposals to enhance performance and save on budget expenditures
For example, if a significant amount is spent on newly generated Search terms, an automatic recommendation is immediately made to assess whether it's advisable to continue allocating budget to those Search terms.
For example, if a significant amount is spent on newly generated Search terms, an automatic recommendation is immediately made to assess whether it's advisable to continue allocating budget to those Search terms.

Optimize Keywords, Ads, and Placements
Our suggestions cover a wide range of areas, including the addition or removal of keywords, audience targeting, and placement adjustments.
Shirofune's goal for improvement suggestions is to propose all the account enhancements that humans should perform. We refine our algorithms daily to adapt to changes in platforms.
Shirofune's goal for improvement suggestions is to propose all the account enhancements that humans should perform. We refine our algorithms daily to adapt to changes in platforms.

Smart Recommendations
Daily action cards – including “turn off” and “negative keyword” suggestions – that cut waste with one click.

We're on Your Side
Unlike typical media recommendations, which often aim to increase budgets, our recommendations are always aligned with your goals. We focus on practical suggestions, such as pausing keywords with no conversions, with your best interests in mind.

Take Advantage of Your Lifetime ROAS
Shirofune will constantly monitor your data to understand the long term performance of each of your advertising channels. Our proprietary data attribution system allows advertisers to invest in what generates the most revenue over time rather than on short term ROAS.


Customer Stories
We share the best case studies from real customers who have accompanied Shirofune
Frequently asked questions
Find answers to commonly asked questions about our platform.
Whether you're just getting started or looking to optimize, this section provides the clarity you need.
Whether you're just getting started or looking to optimize, this section provides the clarity you need.
What are the card-style recommendations?
Suggestions such as “Exclude this keyword” or “Pause this creative” are presented in an actionable card format, allowing users to apply changes with a single click.
How often are recommendations generated?
Recommendations are updated once daily based on the latest data.
Do I need to follow all the recommendations?
No. You can selectively apply only those that align with your strategy.
Can I see the reasoning behind each suggestion?
Yes. Each recommendation includes supporting data and logic to help you make informed decisions.
Is automatic execution possible?
No. Shirofune provides objective, data-driven suggestions but does not fully understand the advertiser’s intent or strategy. It believes the best results come from combining data analysis by the system and human creativity.